Matt Furey – The Tao of Writing Email Copy that Sells

Matt Furey is a writer of email copy. Totally raw, unedited andcensored. Matt Furey is a man. Writing email copy that sells. Dear friend. Holy, Holy, Holy, Holy,Holy,Holy,Holy,Holy,Holy,Holy,Holy,Holy,Holy,Holy,Holy,Holy,Holy,Holy,Holy,Holy,Holy,Holy,Holy,Holy,Holy,Holy,Holy,Holy,Holy, I can’t stop smiling because I just found something. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it There was a debate over which product I wanted to launch. I saw a stack of CDs and DVDs in the corner of my office when I was certain I had made a decision. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it There were numbers and dates on the front of the CD. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it Huh? What could this be? I put one of the CDs into my computer. After listening to the first 32:43, I had three pages of notes. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it The speaker was me. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it Not MAO, as in Chairman Mao. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it I gave a 3.5 hour talk several years ago about my method of email copywriting. The audience gets more than they expected. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it I can’t believe how many words came out of my mouth. Even though I had an outline of 11 Keys to Writing Fureyesque Emails, I went off topic so much that any serious student of success would love to hear this message. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it The first four Key Points are all about how I get myself into the right frame of mind, the right mental state, the right emotional space, so that the words flow easily onto the screen. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it This method will reduce your editing by as much as 80%. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it You can write emails on high heat if you are in a pure state of flow. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it I went through my notes from other talks after looking at my first notes. I went through my notes from the two seminars I conducted on this topic, and I was amazed at the amount of material I covered in the first 20 minutes. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it I would love to share these CDs with you. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it I am not going to beg you to get the broken glass. Many of the world’s top marketing people consider me to be the world’s greatest email copywriter, if you’re a serious student of copywriting, marketing and so on. I am not saying this to brag. I think other people are right when they say it. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it Even after taking nearly four years off, with very few emails sent compared to the days in which I crank out two or three per day, every day, rain, snow, Hurricane or earthquake, all I need to do is wash my hands with Windex. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it Okay, I don’t use Windex on my hands, but hey, it worked in the movie, My Big Fat Greek Wedding, so why not add a little levity to this otherwise pretentious email? I would never insist that you do such a thing as I am not going to crawl over broken glass to beg. You would be crazy to pass on the offer I am about to make. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it The people who attended the seminar paid five thousand smackers to hear what I had to say. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it They had airfare, hotel expenses, food and beverage. They had tobacco expenses if they smoked. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it Most people paid between six and seven thousand fungolas to attend this event. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it I flew home from China a few days early so I could give this talk, which will never be repeated, except in the living laboratory of your car, or on whatever other audio device you have in your abode. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it There are copywriting teachers who scold their students into calling our office, asking if they can get a copy of the first email seminar I held in 2005, an event that the attendees paid ten grand per person. The people who attended that event learned a lot from me. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it When I allowed just one more person the right to order that product, they were charged at least $1,000. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it A man from Australia has been mentoring me since last Spring. He calls himself aFurey stalker. He told me that the advice I gave him brought him 1.1 million fungolas in December. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it I told him that it was more like a week because he took off for the rest of the year. He acknowledged this fact and laughed. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it Two weeks ago I met with an info-publisher who has made a fortune modeling my email copywriting methods. He has followed what I teach and picked himself up by his boot straps. He will tell you that it all depends on the mindset I teach and the style of copy that I write. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it When I say that the asking price for this 3.5 hour program should be $970, you should believe me. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it Even though I probably should, I will not charge you that amount. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it I am going to do better than that, even though I should probably charge you more. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it This program is only going to be available for a week, so I will pull it off the web. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it I remind you that four years ago I had an entire array of products on marketing for sale online, and I took all of them off the market, and they have not made it back. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it The same will happen with The Tao of Email Copywriting. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it With this in mind, consider one helluva good steal. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it I will give you a copy of my Email Copywriting Seminar manual, filled with instructions and samples galore, if you reserve your copy of this program NOW. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it I would like to give you a copy of my hot off the presses CD teaching you Theatre of the Mind, so that you can use it to clear your mind before you start writing.